Curly Hair: The Past vs. The Future & Why It’s Here to Stay #LoveYourCurls

by Sunday, December 6, 2015

LoveYourCurlsAfro

In 2nd grade my science  fair project consisted of me explaining the difference between African American hair & Caucasian hair. I even had mannequin heads for my experimental procedure. Sounds complex for a 7 year old right? However, it was completely normal for my family. I basically grew up in the beauty shop. My mom taught cosmetology for 17 years, so it was normal for me to be surrounded by the fumes of burning hair, potent leave-in-conditioner, and the rich conversational topic of hair.

I confidently explained to my classmates how majority of Caucasian’s hair is naturally straight, so they use a perm to make their hair curly, and how the majority of African American’s hair is curly, so we use a perm to make it straight. Yep, I encountered my first perm at the age of 7, and from then on out it was second nature for me. I didn’t think twice of why I had to endure putting the white stuff that burned my scalp on my head every few months. However, I must admit I enjoyed how it transformed my hair from looking like the main of a lion, to sleek and smooth. At a young age I was being conditioned to hide my curls. In retrospect, I can only think of one generation that truly embraced curls (until now). The thought of loving our curls was an advanced way of thinking.

For centuries women have pressed, ironed, literally ironed, burned, and damaged our hair, in an effort to make it straight. I remember carefully analyzing my hair AFTER receiving a perm, and still seeing a zig zag texture. It’s almost as if my hair was consciously telling me that I could never permanently straighten it’s natural state. It’s true, because no matter what, the roots don’t lie. It may have taken me 18 years to embrace my curls, but I honestly can’t think of a better time to be a curly head, than now.

Gone are the days of desperately trying to eliminate the curls. Nope. Welcome to the future, where the curlier-the better, is the new standard of living. We now have Afro wigs (who would have ever imagined?), curly clip ins, products that cater to curly hair GALORE, and a new attitude. In case you haven’t gotten the memo; curly hair is not a trend. It’s here to stay.

This is why it was only natural for DOVE to create the Curly Hair Emoji app, to maximize curly girls around the world communication experience. I mean, it was only a matter of time, before someone tapped in to an entire tribe of women who were being overlooked. Thank you DOVE for encouraging women around the globe to love their curls.

Have you downloaded Dove’s Love Your Curls Emoji app? Be sure to download your Dove Curly Emoji app here.

Love Always,

Nik

This is a sponsored conversation written by me on behalf of Dove. The opinions and text are all mine.

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